Nearly one-fourth of online shoppers in the United States say they make a Web purchase at least once a week, according to a recent report from Bronto Software.

The report was based on data from a survey conducted in January 2015 of 1,012 consumers in the United States who had bought online within the previous 12 months. (Respondents who had not made a purchase online in the previous year were not included in the analysis.)

Some 24% of respondents say they are "frequent shoppers" (going online at least once per week, on average, to make a purchase); 36% are "occasional shoppers" (once a month, on average); 40% are "infrequent shoppers" (once a year, on average).

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji