PRO boosts your marketing IQ. Save 30% when you go PRO with code PROBRAIN »

Real-World Education for Modern Marketers

Join Over 600,000 Marketing Professionals

Start here!
N E X T
Text:  A A

Valentine's Day Online Search Trends: Most Popular Gifts and Dates

by   |    |  1,250 views

The volume of online searches related to Valentine's Day gifts starts to rise slowly at the end of January and spikes during the first two weeks of February, according to a recent report from Bing.

The report was based on internal Microsoft Bing data from January and February 2015. The researchers examined volume and keyword data from Bing Ads, the company's paid search product.

Searches related to Valentine's Day gifts begin to rise the last week of January and hit their peak the week of the holiday, the analysis found.

Some 40% of Bing Valentine’s searches include "gift" as a keyword.


The most popular generic gift categories (excluding brand names) searched for are jewelry, gift cards, and flowers.

About the research: The report was based on internal Microsoft Bing data for January and February 2015. The researchers examined volume and keyword data from Bing Ads, the company's paid search product.


Join over 600,000 marketing professionals, and gain access to thousands of marketing resources! Don't worry ... it's FREE!

WANT TO READ MORE?
SIGN UP TODAY ... IT'S FREE!

We will never sell or rent your email address to anyone. We value your privacy. (We hate spam as much as you do.) See our privacy policy.

Sign in with one of your preferred accounts below:

Loading...

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji

Rate this  

Overall rating

  • Not rated yet.

Add a Comment

MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that MarketingProfs: Your data is secure with MarketingProfs SocialSafe!