Most Americans say they have very little or no interest in political advertisements, according to a recent report from KSM Media and ORC International.

The report was based on data from a survey of 1,000 adults in the United States age 18 or older who were asked questions about various political ad types and formats.

More than half (58%) of respondents say they are not at all or not very interested in political advertisements; 42% say they are extremely, very, or somewhat interested.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji