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#SocialSkim: Social Media Update, Week of December 10, 2012

by Angela Natividad  |  
December 14, 2012
  |  539 views

In this first of many MarketingProfs #SocialSkim social media news and views to come, we scan the Web to make sure you're up to date on everything happening in the ever-evolving social space.

Skim and learn!

Greetings From Year's End

Google's produced its much-awaited 2012 Zeitgeist roundup video recapping crucial moments in social and in the global village. Relive Felix Baumgartner's momentum leap from space (brought to you by Red Bull!) and the craze that was, and still is, Gangnam Style. The year went by fast, but this video takes it slow, lingering over the details... just the way we like it.


Hoping to cash in on the nostalgia before it's too late, Facebook's launched a custom Year in Review feature for users. If the GOOG's video is too big-picture for you, you can always relive your greatest moments... as dictated by Zuck.

And in what can only be considered a weird nod to user engagement, Publicis Groupe's own Maurice Levy's released a video of his Digital Wishes for 2013. Every click on the video produces an unexpected result. An annual roundup of a conglomerate's outlook for '13 was never so... manipulable? Skip ahead, change the volume, or play with video quality while Levy loosens his tie... without ever actually loosening it.

On to the Serious: This Week's Buzzmaking Stories


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Angela Natividad is a social media strategist, copywriter, and journalist based in Paris. A Bay Area native and lover of vending machine candies, she co-founded AdVerveBlog.com and is a frequent guest on marketing podcast The Beancast. You can follow her on Twitter at @luckthelady.

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