It's gonna be a long summer. To tide you over, we've got a cat with a British accent, some branded coattail-riding on the royal baby, updates to Tumblr and Adobe Social analytics, and—finally!—a way to 'Net surf from your (non-Smart) HDTV.

That's just the start. Skim to stay cool.

It's a royal branding—er, baby bonanza! A prince was born this week, and Mashable's detailed the unique ways brands shared the news on social (more proof that we're all media now). Some were weird:

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image of Angela Natividad
Angela Natividad is a social media strategist, copywriter, and journalist based in Paris. A Bay Area native and lover of vending machine candies, she co-founded and is a frequent guest on marketing podcast The Beancast. You can follow her on Twitter at @luckthelady.