Reddit's global advertising revenue is projected to grow 50% year over year in 2025, according to recent research from WARC Media.
The report was based on WARC’s dataset of advertising and media intelligence from around the world.
Reddit's global advertising revenue is projected to reach $1.8 billion in 2025 and grow to $2.5 billion by 2026 (+39% year over year).
Although Reddit has achieved remarkable growth in ad revenue in recent years, the platform still gets less than 1% of total global social media spend.
In relation to other social media audiences, some 74% of Redditors are not on Snapchat, 68% are not on LinkedIn, 59% are not on X/Twitter, and 30% are not on Facebook.
About the research: The report was based on WARC’s dataset of advertising and media intelligence from around the world.