An infographic from Marketo and Column Five spells out five tips and propositions to help you now to reap the benefits of your holiday campaign well beyond the New Year. Among those tips...
—Respond to customer feedback on social media.
—The more you engage with your customers, the more they'll spend with you in the long run.
—A solid retargeting strategy can keep revenue coming in.
—Provide an unforgettable customer experience every time a customer makes a purchase.
For more information, including a host of relevant stats, tap or click on the infographic, "Make Your Holiday Marketing the Gift That Keeps on Giving":
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Vahe Habeshian is the director of publications at MarketingProfs and a long-time editor. Reach him via firstname.lastname@example.org.