Know-How Exchange : Taglines/Names

What type of campaign? For what type of product/service? For which company? Why was this name chosen for the campaign?

To answer to Jay's queries

What type of campaign? Incentive campaign for internal employees

For what type of product/service?

To deliver all types of Global circuits with Faster revenue generation
High volume productivity
Focus on cleaning up of orders on hold
Revenue Enhancement
Revenue Generation

For which company? For global Telecom Company

Why was this name chosen for the campaign? Because Jaguar the animal signifies speed and its flexibility. Speed at which we deliver and Execute is what separates us from our competition

This is sequel to last years campaign : Aviators - Sky is the lower limit.....

With images used of MIG's and JET's flying in backdrop

(Aside: Since jaguars are a near-threatened species, perhaps the analogy may not be the best to convey longevity/success.)

Pounce On Opportunities
Thriving In The Wild (Marketplace)

Thanks Jay,

Pounce On Opportunities, Thriving In Marketplace

is a good option however the message the campaign is about Revenue enhancement or Revenue Generation is coming through


What we are connecting with jaguar or its close counterpart the Cheetah for its Speed

and the end result that we are trying to achieve is

Faster delivery with faster Revenue Enhancement/Revenue generation

The Pre launch/Teasers that we are trying to show through images is

The Cheetah in blurred backdrop - That's the employee and gazelle - The revenue in the focus - The Cheetah going after its catch - with focus and speed.

Thanks

Thanks Jay,

What is meant in my earlier post was

Pounce On Opportunities, Thriving In Marketplace

is a good option however the message the campaign is about Revenue enhancement or Revenue Generation is NOT coming through

Hi Saul,

No we don't mean to say customers are prey what we are saying here is the revenue recovery thats stuck/not coming in the kitty of the company is the prey which the employees need to target. Your options hit the nail on the head thank you so much just the right combinations what we were looking for.
Regards,