Question

Topic: Taglines/Names

Tagline For Will And Trust Advisory Service?

Posted by ru4fish on 9/18/2016 at 4:14 PM ET 50 Points
I'm trying to come up with a tag line (for UK market) for my company, which will specialise in giving advice to mainly high net worth couples aged 50-80. My service is designed to give peace of mind, protection of assets, reduction of inheritance tax, etc. Can anyone help? It would need to sound professional and not too cheesy:-)
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RESPONSES

  • Posted by Jay Hamilton-Roth on 9/18/2016 at 4:28 PM Accepted
    What's the name of your company?
    What distinguishes you from your competition?
    Why should high net worth couples trust your advice?
  • Posted by ru4fish on 9/19/2016 at 12:18 PM Author
    It's called Churchills Estate Planning Ltd.

    The main distinguishing features are that a) I'm a Chartered Accountant and Chartered Tax Adviser and b) the company works with a company of professional will writers and trustees and their directors are members of STEP, a worldwide Estate Planing professional body

    As per distinguishing features - I've been an accountant/tax adviser since 1988 and the company tha my business works with are estate planning specialists, with all wills, etc being 'STEP approved'
  • Posted by Shelley Ryan on 11/14/2016 at 5:41 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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