Over one-half (56%) of social-media content publishers, including Twitter users and bloggers, say they have monetized their social-media activities via advertising, sponsorships, or affiliate programs, and another one-third (32.1%) say they'd like to do so, according to a survey from IZEA.
In addition, 52.3% of surveyed social-content publishers say they have received direct material compensation for their social content, and 34.2% say they'd like to receive compensation.
Below, other findings from the report on The State of Social Media Sponsorship, which explores the impact of sponsorships on engagement, compensation practices, publisher preferences, and earnings.
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