Today only: enroll in any one course for just $1 with code OPENHOUSE11. Hurry, offer expires at 11:59pm ET

Mobile commerce has become widespread in the US: 80% of smartphone owners say they have used their devices to help make buying decisions in the past year and two-thirds have made a purchase with their phone, according to [pdf] a study by LEK Consulting.

Moreover, mobile shopping apps are giving on-the-go consumers new ways to compare prices across stores and channels—and the added impetus to seek out the best deals.

Below, additional findings from LEK's report titled "The Marketplace of the Mobile Consumer: What to Expect," based on a survey of 1,600 US consumers.

Active Mobile Consumers

Sign up for free to read the full article.

Take the first step (it's free).

Already a registered user? Sign in now.

Loading...