Seven in ten execs (71%) at large companies and agencies say their digital marketing teams are strong in some areas but mediocre or weak in others, according to a recent report by the Online Marketing Institute, ClickZ, and Kelly Staffing.
Moreover, 21% of executives surveyed say their employees are mediocre or weak across all digital areas.
Only 8% of survey respondents say their employees are strong in all areas of digital marketing.
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