The report examined salaries for 125 interactive, design, marketing, advertising, and public relations positions. Projected 2015 salaries were based on a survey of marketing and advertising executives as well as data from The Creative Group's staffing placement efforts.
Below, key findings from the report.
Hiring and Work Trends
- 33% of the advertising and marketing executives surveyed say the number of creative staff working remotely today is higher than it was three years ago.
- 45% say candidates at least sometimes try to negotiate salary when presented with a job offer.
- Besides salary and bonuses, candidates most often try to negotiate additional vacation time, flexible work schedules, and telecommuting options.
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