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SEO Jobs: Average Salaries, Top Cities, Most Common Titles

by Ayaz Nanji  |  
November 17, 2015

Salaries for search engine optimization (SEO) jobs have averaged double-digit growth across the board since 2012, according to a recent report from Conductor.

The report was based on data from 4,300 US job listings posted to and in 2015, as well as data from a similar 2012 study. The researchers analyzed the listings to determine which cities have the most postings, which job titles are most common, and what the average starting salary is for various roles (excluding bonuses and other forms of compensation).

The average starting salary for SEO professionals has increased by 17% since 2012, with marketing managers/SEO managers seeing the biggest jump in pay (+26%), the analysis found.

Below, additional key findings. Check out the full report to see the complete list of salary ranges by location and job title.

Average Salaries

Directors of marketing have the highest average salary of the SEO-related roles examined ($104,235), and SEO coordinators/associates have the lowest ($52,613).

Top Cities for SEO Jobs

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Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji

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  • by Ravi Jay Tue Nov 17, 2015 via web

    Definitely an interesting article, very informative. I'm making the transition from a web developer into an SEO Consultant.

  • by Danny Fri Dec 25, 2015 via web

    I'm not so sure "Average Salaries" is about per month or per year?

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