Be Awesome! Save 30% When You Go PRO in October. »
Become a Member
Guides and Reports
Show All »
Metrics & ROI
Search Engine Marketing
More Marketing Topics »
MarketingProfs Enterprise Solutions
See All »
Schedule of Events
Virtual Conference Series
Products and Services
Post a Question
Quick Start Guide
Find and Post Jobs
Real-World Education for Modern Marketers
Join Over 600,000 Marketing Professionals
Ask your question ... sign up today! It's FREE!
Just for Fun
Search more Know-How Exchange Q&A from Marketing Experts
This question has been answered, and points have been awarded.
Catchy Name For Pilates Studio
Posted by Anonymous on
7/27/2010 at 10:07 PM ET
Hello! I'm looking for a catchy name for a pilates studio/chain which relates to "making people feel good", wellness, holistic, pure without being cheesy. I've been racking my brain for too long, can anyone please please help?
7/28/2010 at 3:07 AM
It would be better if you had a written creative brief to share with us, but to speculate maybe ...
"Pilates of Penzance" :)
7/28/2010 at 4:59 AM
Haha, ok fair point. A few points that will help you understand what I'm looking for:
We are launching a chain of boutique pilates studios across Asian cities targeting body-conscious, active individuals who have limited time to keep fit and look for quality instruction and facilities. We offer excellence in mind and body fitness close to our clients’ work and home.
Objective / Purpose of the name: The name should convey desirability (as in a place to be seen training at), mind-body/holistic connection and quality. Excellence in Pilates Training.
Does that help?
7/28/2010 at 8:40 AM
Pilates For Bodies
The Good Core
7/28/2010 at 10:47 AM
7/28/2010 at 1:31 PM
I like JudyJudyJudy's "Transcend Fitness".
Because your target audience lives in Asian cities, I believe marketers who have also lived in Asian cities will have an advantage in finding a solution as they would better understand the cultures.
I was thinking of something "Zen" as in "The Zen of Pilates", but this seems to be lacking as a strong brand name differentiation.
Hope this is some help.
7/28/2010 at 8:18 PM
Thanks to the three of you for your feedback. I like Transcend and Zen and will play around with those. Others I've been thinking about, and tell me what you think:
46degreesPilates (random, but I've owned a studio in Singapore with that name before)
This is so useful for me rather than sitting alone at my computer for hours thinking of something!
8/7/2010 at 10:37 AM
I am closing this question since there has been no activity in 10 days.
Thanks for participating!
Carrie (Production Editor)
BACK TO TOP
Post a Comment
2017 Marketing Salary Guide: Pay Forecasts for Brand and Agency ...
by Ayaz Nanji
How Google Search Has Changed in 2016 [Infographic]
by Ayaz Nanji
Six Content Marketing Principles You Shouldn't Be Ignoring (but ...
by Timothy Carter
The Best Days and Times to Post on Five Major Social Networks
by Ayaz Nanji
Brand It Like Beyoncé
by Roger Dudler
See more marketing articles »
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that
provide your social data to 3rd parties
contact friends on your network
post messages on your behalf
interact with your social accounts
Your data is secure with