Question

Topic: Our Forum

Expert "branding" And Segregation - The Death Of Creativity?

Posted by Blaine Wilkerson on 2/9/2004 at 6:05 PM ET 200 Points
I have read many statements in this forum suggesting we divide and rank the "experts" according to their expertise within a particular category.

Is it really necessary to build a corral, separate us into herds and "brand" us?

Or is this simply a passive-aggressive ploy by those who are either miffed about not getting as many answers accepted in "their" field (i.e. an Email Expert actually giving a better answer than a Branding Expert), or an attempt for those who choose to focus on only one field to be "King of the Category"?

Is it not possible for someone to be creative and experienced enough to address and be considered an "expert" of more than one category?

Furthermore, do you think Expert Branding and Segregation might mislead an inquirer (i.e. They may take poor advice from a category expert and ignore sound advice from a non-category expert)?

Could this scenario destroy the current integrity of creative responses in the forum?
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RESPONSES

  • Posted by tjh on 2/10/2004 at 6:41 PM Accepted
    I don't think it would help me (or others, just to speak for the lurkers... lol) to have any kind of official ranking of members or experts. Maybe the member's profile page could be expanded to let the member expand on her/his specialties, experience, etc.

    That would be quite enough for me as a user. Plus, I'm not sure there's any real world corollary for that segregation. Is there a Fast Food Marketer degree somewhere?

    I'm very comfortable reading the different viewpoints in the discussions.
  • Posted by Blaine Wilkerson on 2/10/2004 at 9:36 PM Author
    tjh:

    I think Mcdonald's has a "Hamburger University" for its managers.

    Funny, but true!
  • Posted by ReadCopy on 2/11/2004 at 3:54 PM Member
    Yes I think its useful, but only a teeny weeny bit.
    I would like the stats purely for interest.

    Problem would be .. how many askers actually place their question in the wrong or ambiguous forums! A few I think, therefore that system is flawed unless Val wants to check all of the questions and make sure they are in the right forum.

    I must admit, I usually look at my fave forums first (where I think I have the best skill) before moving onto other areas.

    That kinda reminds me of a meeting I was in when one person asked "Are we all firefighting then?", and a reply came "Yes, and I think I'm starting new ones all the time!" .... well that made me laugh anyway ... not sure why I thought of that right now! Its been a long day ... 15 hours of work!
  • Posted by ReadCopy on 2/11/2004 at 3:57 PM Member
    Michele, you are right about the Off Line stuff, I seem to get plenty of that, and really enjoy that 1-1 thing.

    I too would like a little flag denoting the nationality of the asker, so I know where or not to answer in $,£, € or something else.
    Serious, it would help knowing the country of origin or nature of the question, I tend to mention that my knowledge is UK based when I think it relevant.
  • Posted by Blaine Wilkerson on 2/15/2004 at 5:38 AM Author
    Thanks

    • sakmarketing

    • tjh

    • cal

    For actually answering the question instead of making up thier own or telling unreletive stories!
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