Question

Topic: Branding

Ways To Rebrand A Primary School

Posted by rotezy2002 on 5/8/2015 at 4:30 PM ET 125 Points
I AM HOPING TO RE BRAND A PRIMARY SCHOOL WHOSE HAVING A DWINDLING NUMBER OF STUDENTS. IT HAS ALSO A LOW OUTPUT IN RESULTS AFTER PUPILS COMPLETION OF STUDIES.THE AIM IS TO GET IT BACK ON TOP.
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  • Posted by mgoodman on 5/8/2015 at 5:00 PM Accepted
    A strong brand starts with a strong product. What is the school going to DO to improve results? That's ultimately what will attract new students (and their parents). Just "rebranding" is putting lipstick on the pig.

    (And you don't have to yell by using all caps.)
  • Posted by Gary Bloomer on 5/9/2015 at 12:16 PM Accepted
    Why do you think rebranding the school will increase its test scores?
  • Posted by Shelley Ryan on 5/21/2015 at 10:08 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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