Our attention spans are short. I mean, really short. How short? They're shorter than a goldfish's, which is nine seconds. We hardly can focus on something before becoming distracted.

Here are some alarming stats from the Center for Biotechnology Information:

• 25% of teens forget major details of their close friends and relatives.

• 7% of people forget their own birthdays from time to time.

• An office workers checks his/her email box 30X per hour.

• Typical mobile users check their phone at least 150X per day.

• 17% of website pageviews last fewer than 4 seconds.

So, basically, we forget who our friends are, when our own birthdays are, how to read more than 4 seconds worth of text... but we somehow remember to check our work email inbox all day long.

Sign up for free to read the full article.

Take the first step (it's free).

Already a registered user? Sign in now.

Loading...

ABOUT THE AUTHOR
image of Krissy DeAngelis

Krissy DeAngelis is marketing manager for Waterfall, a mobile messaging and CRM platform that helps companies engage their customers on their phones.

LinkedIn: Krissy DeAngelis