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SMB Leaders' Views on Work, Tech, and Media

by Ayaz Nanji  |  
August 2, 2013

Some 41% of small and midsize business (SMB) leaders vacation less than twice a year, and 18% take no vacation at all, according to recent report by Cbeyond, which examined SMB leaders' views on work, technology, and media.

Yet working remotely remains top of mind for work/life balance: the ability to do so while on vacation was ranked as very important or important by 79% of survey respondents—almost as important as the ability to work remotely on a regular basis (89%).

Below, additional key findings from the Cbeyond Business Leader Snapshot, which was based on a survey of 711 leaders of US businesses with fewer than 250 employees.

Key Technologies

  • 52% of SMB leaders say they "could not survive" without network access.
  • 42% couldn't do without desktop/laptop management, and 34% say mobile services are essential.

Devices and Security

  • Most SMBs have taken steps to secure business computers and information, but about one-third (35%) are unsure or don't think their information is adequately protected.
  • Adopting a bring-your-own-device (BYOD) policy is gaining popularity, and 22% of respondents have already developed one.

Social Networks and Digital Media

  • Almost half (47%) of SMBs consider social networks critical to their growth, and 22% consider social mobile critical.
  • Overall, digital media is considered as important to growth as traditional means of communication.

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Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji

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  • by Gracious Store Sun Aug 4, 2013 via web

    Ability to work remotely is very crucial for a lot of small business owners, because that is the only way they will be able tp jungle between work and their family life

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