Americans say the top reasons they'll abandon a brand are because of poor quality and rude customer service.
That's according to a survey conducted by Adobe of 1,003 people in the United States.
An infographic (below) covers key findings from the research.
It looks at why customers say they abandon brands and how they say they demonstrate loss of loyalty to brands.
Check out the infographic:
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What Makes Customers Abandon Brands? [Infographic]
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ABOUT THE AUTHOR
Ayaz Nanji is a writer, editor, content strategist, and research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.
LinkedIn: Ayaz Nanji
Twitter: @ayaznanji
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