Men are likely to open emails throughout the day, whereas women are more likely to have limited windows of time to check their inboxes, according to a recent report by SimpleRelevance.

The study, which was based on data pulled from SimpleRelevance's client email database, also found that men click more frequently in the early morning (4 AM until 9 AM) and women click more frequently in the late morning to evening (10 AM until 9 PM).

Although men and women alike check email regularly, the majority of each gender has one single hour per day in which they actually click through to marketers' websites. 

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji