Facebook has the most global members of any social network, but YouTube has the most monthly visitors, according to a recent report from Global Web Index.

The report was based on data from Global Web Index's panel of Internet users age 16-64 from 31 countries (China excluded). Panelists were asked about their habits on four major social networks: Facebook, Twitter, YouTube, and Google+.

Some 81% of panelists are Facebook members, the most of any of the four social networks examined. Facebook also has the highest percentage of active users (42% of panelists).

However, YouTube has the most monthly visitors (i.e., people who do not necessarily log in) of the four networks. Some 82% of panelists say they visited YouTube in the previous month.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji