Are people more likely to say that they love or hate their jobs on Twitter? Does the ratio of love to hate tweets vary by industry, gender, day of the week?

Monster and Brandwatch analyzed more than 1.1 million job-related tweets sent by users in the United States to find out exactly how people take to Twitter to discuss their work.

Overall, people on Twitter seem more happy than upset with their jobs—or at least they're more likely to post positive tweets than negative tweets. Of the 1.1 million messages examined, 942,000 included the phrase "love my job," whereas only 201,000 included the phrase "hate my job."

People working in certain industries are much more likely to tweet about loving or hating their jobs, the analysis found. For example, 37% of all the "hate my job" tweets examined came from retail workers.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji