Some 53% of US Millennials report having regularly consumed paid news content—in print, digital, or combined formats—in the past year, according to a recent report from The Media Insight Project.

Moreover, 40% of Millennials say they have paid for news products or services out of their own pocket in the past year.

Millennials over the age of 21 are about twice as likely as those 18-21 to pay for news personally; 44% of respondents age 30-34 pay for news out of their own pocket, compared with 23% of those 18-21 years old.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji