Which professionals have the biggest influence on discussions about digital marketing on Twitter?

And who has the most impactful conversations about the topic?

To find out, Onalytica used its Influencer Marketing Software to analyze more than 1.5 million tweets posted by 114,000 users between December 15, 2015 and February 29, 2016 that included the terms "digital Marketing" or "digitalmarketing."

The researchers discovered a highly engaged digital marketing community in which top influencers and brands have regular, frequent interactions with each other.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji