Which social media monitoring/automation tools, CRM platforms, SEO/SEM tools, and email services are used most by marketing and advertising agencies?
To find out, Mirren Business Development and RSW/US conducted a survey in March and April 2016 of of 227 executives (president, CEO, COO, etc.) who lead advertising agencies or marketing services firms based in the United States. Some 34% of the agencies surveyed have fewer than 25 employees, 25% have 26-50 employees, and the rest have more than 51 employees.
Below, key findings from the report.
Social Media Monitoring/Automation Tools