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Is It OK to Use a Smartphone at the Holiday Table?

by Ayaz Nanji  |  
November 23, 2016
  |  612 views

Most consumers say it's not OK for family and friends to use smartphones at the holiday table, according to recent research from Sequence.

The report was based on data from a survey conducted in September 2016 of more than 1,000 consumers age 18 and older in the United States.

Only one in five respondents say it's not a big deal if someone uses a smartphone at the holiday table.

Some 59% of respondents say their family and friends are good about keeping their smartphones away during the holidays, up from 36% who said the same a year ago.

Nearly half of Millennials (47%) say using a smartphone at the holiday table is appropriate only when taking photos.


Respondents say discussing politics is a much bigger cause of tension at the holiday table than smartphone use (65% say politics causes tension vs. 35% say smartphone use does).

About the research: The report was based on data from a survey conducted in September 2016 of more than 1,000 consumers age 18 and older in the United States.


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Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji

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