Know-How Exchange : Taglines/Names

We are a bunch of professional marketers, so "catchy" isn't usually our thing. Names that communicate a benefit are usually much more effective than clever puns. But we can still be helpful if you can answer a few questions for us:

1. Who is your primary target audience? Where? What's important to them when they select a travel agency? How to they typically find travel agencies? What causes them to look for a new travel agency?

2. Why should the target audience hire you instead of a more experienced travel agent? What unique and important benefit do you offer that would make you different from, and better than, any one of the hundreds of others who do what you do?

3. How will your target audience learn about you? Do you have a marketing plan? If so, can you share some of the key elements with us? If not, that needs to come BEFORE we try to name the company.


Answer these questions for us and we'll respond with some workable names. Without this information the chances of our coming up with a suitable name are slim.

Stop. I think it's important to decide on what you're offering: travel services or bows.

Some very quick first thoughts flying out .... words to play around with based on above questions.

TravelWithMe

On The Road

Journeys

TravelLog

ComeNGo

RoutePlanners

RoutePartner

Reserve Travel