
One thing is clear, Tina Brown is an expert at knowing what kind of information and content her audiences value and delivering it the way they want it to see it. Something marketers try to achieve every day.
Tina Brown will provide a thought-provoking keynote presentation using examples from her spectacular 25 year career about the importance of understanding your customers. She'll talk about why, with her latest project she has gone from print to online and how TheDailyBeast.com is using online technologies such as Twitter, blogs and social networking to engage with their community of readers.
About Tina Brown
Tina Brown is the highest-profile, most talked-about magazine editor in the world. From a young writer for Punch magazine and the London Sunday Times, she quickly rose through the ranks of the magazine industry on both sides of the Atlantic to become editor of Vanity Fair and the New Yorker, and then publisher of Talk magazine. Tina Brown's latest project, TheDailyBeast.com, is quickly changing the way we consume news online - and the tagline says it all: "Read this. Skip that." A smart one-stop news shop with an effort to redefine news aggregation, TheDailyBeast.com shifts, sorts and curates news mixed with original content. She is also author of the best-selling biography, The Diana Chronicles and hosted a well-received television program, Topic A With Tina Brown, on CNBC. In a new column for The London Times and Salon.com, Tina Brown covers U.S. affairs, this time for a British audience.
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