Customers worldwide are most satisfied with customer support provided via telephone, according to a recent report by Zendesk.

The analysis of support interactions across the globe in 3Q13 found that 91% of customers are satisfied with service provided via phone. Chat has the second-highest customer satisfaction rate of all channels (85%), followed by help centers/Web forums (83%).

Satisfaction with support provided via email (82%), Twitter (81%), and Facebook (74%), is somewhat less.

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ABOUT THE AUTHOR
image of Ayaz Nanji

Ayaz Nanji is an independent digital strategist and a co-founder of ICW Content, a marketing agency specializing in content creation for brands and businesses. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji