Real-World Education for Modern Marketers

Join Over 600,000 Marketing Professionals

Start here!

MarketingProfs Store: What's New

Cover

5 Steps to Launching An Employee Advocacy Program

Discover how to create a successful employee advocacy program to expand your footprint in the digital marketplace.
Cover

Best Practice Guide: Webcasting

Tips and actionable insight for planning and holding webcasts that wow your audience.
Cover

Modern Marketing Essentials Guide: Data Management

Learn how to tame the big data beast and harness the power of data to deliver the personal experiences your customers deserve.
Cover

30 Seconds or Less: How Modern Marketers Engage the Distracted Consumer

This whitepaper profiles today's distracted consumer and offers actionable tips to capture attention and increase conversions.
Cover

Becoming an Agile Marketing Team

This ebook exposes five common sayings that sound innocent but can actually signify some serious underlying productivity problems.
Cover

The Demand Gen Pro's Cookbook: Tasty Tips from Marketing's Master Chefs

This collection of demand gen success recipes will help you craft customer-approved dishes.
Cover

Quick Guide to Successful Content Marketing

Supercharge your engagement strategy today with tips from leading content marketing experts.
Cover

The Definitive Guide to Twitter Marketing

A how-to guide and best practices for creating a successful Twitter strategy and measuring its impact.
Cover

The Rise of Marketing Orchestration

A new post-campaign model to deliver personalized and orchestrated customer experiences.
Cover

The Three Cs of Successful Positioning

In this 15-page guide, you'll learn how to research the three Cs, their importance, and their impact on the positioning process. Just as positioning is the foundation for successful marketing, understanding the three Cs is the foundation for a positioning strategy that will set you apart from your competitors.
Cover

Website Metrics: What to Measure and How to Improve

In this 27-page guide, you'll learn how to focus on the website data that matters most when you're intent on getting the most from your website—specifically, that which concerns website traffic, the visitor journey, visitor engagement, and conversions. It covers the various metrics to track in order to assess your website's performance in these areas and offers actionable tips for improving those results.
Cover

Email Essentials: The Keys to Increasing Open Rates

In this 24-page guide, we begin by introducing email open rates, current industry averages, and ways to maximize your data accuracy. Then, we delve into six key factors that greatly impact email opens and offer various tips for improving your efforts in these areas.
Search the MarketingProfs Store by Topic:   
MarketingProfs uses single
sign-on with Facebook, Twitter, Google and others to make subscribing and signing in easier for you. That's it, and nothing more! Rest assured that MarketingProfs: Your data is secure with MarketingProfs SocialSafe!