Lead Gen: Building & Maintaining Key Relationships

We've partnered with our friends at NetLine to bring you this 38-page guide that's filled with unique insights and solutions to the challenges lead generation marketers are facing as well as easy-to-follow tips for building and enhancing your lead generation engine.

From the first steps of wooing your prospective lead to nurturing and building a lifelong relationship, you'll find a list of helpful tools to use (along with some free trials), as well as new advice for marketing in a post-pandemic world.

Whether you're looking to kick start a brand new project or just want to take your existing process up a few notches, you won't want to miss this. Download Lead Generation: Building & Maintaining Key Relationships today!

In this guide you'll learn:

  • Why the funnel is an outdated way of viewing lead gen (and what to use instead)
  • How intent data can maximize your marketing budget and sales performance
  • How to use infographics to drive qualified leads
  • What to do after you've generated a lead
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  • Release Date: July 27, 2020
  • Topic: Account-Based Marketing, Demand Generation
  • Price: $0


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