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A Conference Experience Unlike Any Other
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MarketingProfs B2B Forum
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| Don't miss two days of inspiration and insights with today's leading B2B marketers! Our signature Watch Party format, post-session huddles, and roundtable discussions give you unprecedented access to the speakers so you can ask them all your burning questions. |
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| Profs Picks |
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| Marketers and creatives face a host of challenges as they try to balance technology and the human touch to build digital customer experiences that drive sales. An ongoing study by Widen examines those challenges. This year's Connectivity report explores the connection between marketing, product information, and customer experience. Download it to learn how you can leverage product information—data, content, and digital assets—in ways that build trust, tell meaningful stories, deliver engaging customer experiences, and ultimately succeed on the digital shelf. And see how leading brands are using Widen Collective® technology to do exactly that.
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| MarketingProfs community goings-on |
| A series of 5 "working webinars" on demand gen will have you learning by doing hands-on work, not just by watching. We kicked off with lead magnets, then moved on to list-building. This week we'll cover welcome campaigns, and then in the following weeks we'll move on to sales campaigns and pipelines and nurture campaigns. Sign up for each one to learn by doing! |
| Our suite of B2B consulting and content services that we call MarketingProfs DNA (Defensible Net Advantage), is especially designed for marketers who have important work to do but don't have the time or team to ensure success. If you need help with Branding, Analytics, Positioning & Messaging, Customer Experience, and Demand Generation, see how MarketingProfs can help you. |
| An awesome tech stack and efficient processes don't mean much if you don't have the right people. Join us August 10 for a B2B Backstage presentation on how to put together an unbeatable team that has the ability to identify customer opportunities, deliver effective critical thinking, and embrace the change mindset and rapid transformation that characterize marketing today. If you're a PRO member, don't miss this opportunity. |
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| A series of three MarketingProfs e-books and guides can help with three of today's key marketing responsibilities: (1) Positioning (2) Customer Experience (CX) and (3) Demand Generation. Check out all three for tips and advice to improve Marketing's performance and contribution to your business's bottom line. |
| News You Can Use |
| Updates from around the industry |
| Jabmo Unveils Facebook and Instagram Integration for Its ABM Platform MarTech Series |
| In-Purchase Financing Provider Behalf Raises Over $100M to Expand Buy Now, Pay Later Capability for B2B Yahoo Finance |
| ECMOHO Limited Launches B2B Supply and Marketing Platform The Street |
| CX Leader DemandLab Unveils New Content Division MarTech Cube |
| Customer Engagement Platform Dixa Raises $105M Series C TechCrunch |
| PartnerLinQ Expands Supply Chain Solutions Framework With Loren Data's ECGrid Network Service MarTech Series |
| Hightouch Secures $12.1M in Series A Funding to Accelerate Growth Markets Insider |
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