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Lisa Formica

Lisa Formica is VP of fmi direct, inc. (, a direct mail and fulfillment company in Philadelphia. She is also chairperson of the Philadelphia Direct Marketing Association. Reach her via 215-464-0111 or

Authored by Lisa Formica

  • The Power of Podcasts
    Social marketing techniques such as blogging, wikis, podcasts, twitter, and virtual worlds have given marketers an extraordinary range of opportunities ... more
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