Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why we've set up our resource page so you can search, refine, and find exactly what you're looking for. Start by filtering our full library to make your results more relevant. Or, enter a search term first to pinpoint just what you need.
CONTENT TYPE: Infographic | TOPIC: Advertising & Promotions | ELEMENT: Plan
Which advertising platform is best for your business? Check out how both Google AdWords and Facebook Ads work to get yourself ready to make some bids.
CONTENT TYPE: Infographic | TOPIC: Content | ELEMENT: Plan
Creating content is time-consuming, and video may be the most resource-intensive of all content types. But the payoff can be worth it. See how video is taking over, why you might want to get your brand on board, and which types of video are best for your audience.
CONTENT TYPE: Chart | TOPIC: Career Management | ELEMENT: Plan
Most owners of small and midsize businesses (SMBs) say they work for more than three hours on the weekend and check business-related emails, calls, and texts during their free time, according to recent research from GetResponse.
CONTENT TYPE: Infographic | TOPIC: Marketing Strategy | ELEMENT: Strategy
What will 2019 bring for marketers? These predictions from 19 CMOs can help you figure out what to expect in four key areas, from creating better customer experiences to keeping marketing data secure. See how they can help you plan for a stronger 2019.
CONTENT TYPE: Chart | TOPIC: Search | ELEMENT: Plan
Consumers say the main reasons they click on paid-search ads are that the units directly answer their search queries and the ads mention familiar brands, according to recent research from Clutch.
CONTENT TYPE: Infographic | TOPIC: Writing | ELEMENT: Create
Direct response copywriting isn't easy. Your job is to drive conversions and sales, and that requires a savvy sense for your audience, a firm grasp on your value prop, and an arsenal of powerful writing tricks like these.
CONTENT TYPE: Chart | TOPIC: Social Media | ELEMENT: Plan
Video is the content type that tends to spark the most engagement on Instagram, according to recent research from quintly.
CONTENT TYPE: Infographic | TOPIC: Social Media | ELEMENT: Plan
Some people—including many of your customers—practically live on Facebook (despite all the bad press it got in 2018). So how do they behave? What do they share? Who likes "love" most, or "haha"? Which are the standout brands? And so on and so on. Here's a handy wrap-up of Facebook reactions and actions in the past year.
CONTENT TYPE: Chart | TOPIC: Career Management | ELEMENT: Management
Most marketing and advertising hiring decision-makers in the US plan to expand their creative (nontechnical) teams in the first half of 2019, according to recent research from The Creative Group.
CONTENT TYPE: Infographic | TOPIC: Career Management | ELEMENT: Management
Brands with higher levels of employee trust tend to outperform brands where trust is an issue. Trust creates better innovation and employee satisfaction, and it's an important part of running a successful brand. Here's how you can build—and keep—the trust of your employees.
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