Nancy Harhut : MarketingProfs Author

About the Contributor

Nancy Harhut

Nancy Harhut, chief creative officer at HBT, Inc., is an award-winning creative director and speaker known for her interesting and actionable insights that focus on the impact of behavioral science on marketing. She's wowed audiences in Sydney, London, Stockholm, Sao Paulo, Moscow, and all over the US with her high-energy, example-jammed sessions. A BostInno "50 on Fire" winner, Online Marketing Institute Top 40 Digital Strategist, and Social Top 50 email marketing leader, Nancy has helped some of the world's biggest brands create successful campaigns.

Contributed by Nancy Harhut

Planning Your Email Marketing Campaign
CONTENT TYPE: Course | ELEMENT: Plan | TOPIC: Email

Before you write the first word of your first message, you need to fully plan your email campaign. You'll begin ...
Best-Practices and Tips for Integrating Direct Mail Into Email Marketing Campaigns
CONTENT TYPE: Article | ELEMENT: Create | TOPIC: Email

There is wisdom in integrating direct mail into email marketing campaigns. Here are tips and best-of-breed guidelines for effectively doing ...