Contributed by Roger Cauvin
- How Web Widgets Help With Viral Marketing
A Web widget is a mini tool—a chunk of code that people can insert in just about any Web page ...
- How to Formulate Marketing Messages
Don't choose marketing messages based on whim or personal preference. Educate the product team about the three approaches to formulating ...
- How to Guarantee Product Failure
Here are the top five mistakes that product managers can make to ensure their products fail.