Contributed by Rachel Tuffney
- How to Market Effectively in 2021: Integrate Performance and Brand Marketing
Now that most companies are completely focused on their bottom line, extensive brand marketing can be difficult to justify. Using ...
About the Contributor
Rachel Tuffney
Rachel Tuffney is the EVP of US Operations at native ad platform Dianomi. She was previously at Dow Jones (Wall Street Journal), where she spent nearly 10 years leading teams responsible for key advertisers, including Morgan Stanley, Citi, and State Street Global Advisors.
LinkedIn: Rachel Tuffney
