About the Contributor

Contributed by Aleksandra Korczynska

• Why Omnichannel Is the Way Forward for B2B Marketers

  CONTENT TYPE: Article | ELEMENT: Strategy | TOPIC: Marketing Strategy

  Email, website, chatbot, PPC, Zoom calls... B2B buyers have access to more channels than ever to get information about your ...

• Three Ways to Build Long-Term Relationships With Your Customers

  CONTENT TYPE: Article | ELEMENT: Strategy | TOPIC: Customer Experience

  In a world that depends on digital engagement, it's not enough to have a great product or service. Businesses must ...