About the Contributor

Mike Gregoris has nearly 20 years of digital marketing experience, with a focus on discovering, strategizing, and delivering best-in-class omnichannel digital communications with enterprise-level marcom technology platforms. An expert in cultivating an authentic 1-to-1 customer experience, Mike employs first-party & additional data sources, CDP data activation, with dynamic contextual marketing content to drive personalization and relevancy to each customer touchpoint.