Bad news for night owls: Marketing content drafted at night contains more mistakes than content drafted during the day, according to findings by Grammarly.
The data folks at the grammar-checking tool analyzed over one billion words in emails and uncovered some interesting data about when mistakes are made.
We covered some of these insights earlier this year, and Grammarly produced another infographic, which includes more stats from the study.
People make an average of 13 mistakes per 100 words typed, and spelling mistakes account for more than half of them, the infographic claims. However, the top mistake concerns the use of apostrophes, followed by a few pairs (not "pears") of homophones.
To see more of Grammarly's findings, check out the infographic:
Continue reading "What Time of Day You Should Write Marketing Emails to Avoid Mistakes [Infographic]" ... Read the full article
MarketingProfs provides thousands of marketing resources, entirely free!
Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.
You may like these other MarketingProfs articles related to Content:
- The 4Es of Video: How to Align Your Marketing Content Strategy With Buyer Expectations
- The State of Video Marketing in 2021 [Infographic]
- 12 Key Digital Content Distribution Channels [Infographic]
- How to Make Your Brand's Storytelling More Compelling
- How to Create a Corporate Video Brief: Use This Easy Template