You may have noticed some recent changes to Google image searches: The "View Image" button has been removed (although you can still view an image in context—on its original webpage), and the copyright notice has been made more prominent.

The intent of those changes was likely to reduce copyright infringement. "Copying an image from Google is so easy, many people don't even know it's wrong," says an infographic about online image theft and copyright infringement. "But unintentional stealing is still stealing."

That's why marketers, bloggers, and others using images online need to make sure their images are sourced from legal, reputable sites. The graphic, created by reverse image-search service Berify, explains the consequences of using someone else's images and ways to source images legally.

It also shows photographers and artists how to protect their images and what actions can be taken if they suspect a theft has occurred.

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ABOUT THE AUTHOR
image of Laura Forer

Laura Forer is a freelance writer, email and content strategist, and crossword puzzle enthusiast. She's an assistant editor at MarketingProfs, where she manages infographic submissions, among other things.