Content intelligence allows you to gain actionable insights into your content strategy—which is important if you want that strategy to succeed.

But understanding what's working and what's not can be a challenge for content marketers.

This infographic by the performance marketing experts at Spiralytics can help. It explains the advantages of using content intelligence, suggests how to use it, and offers some specific tools to help you find useful information.

Check out the graphic to see how you can unlock the intelligence you need for a successful content marketing program.

 


More articles related to Metrics & Measurement


Sign up for free to read the full article.

Oh, boy. The dreaded sign up form.

Before you run for the hills, we wanted to let you know that MarketingProfs has thousands of marketing resources, including this one (yes, the one behind this sign up form), entirely free!

Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.

Already a member? Sign in now.

Loading...

ABOUT THE AUTHOR
image of Laura Forer

Laura Forer is a freelance writer, email and content strategist, and crossword puzzle enthusiast. She's an assistant editor at MarketingProfs, where she manages infographic submissions, among other things.