Whether you're hosting a marketing department gathering, company meeting, or an industry conference, planning an event requires organization and plenty of time for preparation. Without prioritization, for example, your to-do list will quickly become overwhelming.
Event planners' main concern when planning is budget, followed by the need to come up with new ideas; attendees' priorities are to network and to learn; and the vast majority of planners base event success on the level of attendee satisfaction, according to data cited in the infographic.
The infographics also lays out how event planners increase reach—i.e., what marketing channels they use—and how they select venues, as well as a 10-month timeline and checklist of tasks to complete.
See what event planners have to say about putting together a successful event.
Oh, boy. The dreaded sign up form.
Before you run for the hills, we wanted to let you know that MarketingProfs has thousands of marketing resources, including this one (yes, the one behind this sign up form), entirely free!
Simply subscribe to our newsletter and get instant access to how-to articles, guides, webinars and more for nada, nothing, zip, zilch, on the house...delivered right to your inbox! MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer.
You may also like:
- Can You Create a Meaningful Experience in a Virtual Conference?
- Post-Pandemic Event Checklist: Audience-Centric Innovation and Messaging
- Event-Industry Professionals' Views on In-Person Events Right Now
- B2B Virtual Events: 12 Ways to Ensure Impact and Drive Topline Growth
- Business as Unusual: Shifting Live Events to Digital and Hybrid Experiences