The Return to In-Person Events

For marketers, 2020 will go down as the year that changed everything—and, for a time, made in-person gatherings unsafe. Now, as the world slowly reopens, what does it mean for your in-person-event strategy going forward?

This might be obvious, but your post-pandemic events strategy will require a lot of careful thought and planning. To that end, we've collaborated with both health experts and event industry leaders to answer your questions and provide a set of guidelines as a starting point.

Check out this guide to learn about best practices for:

  • Pre-event safety measures
  • On-site safety measures
  • Post-event safety measures
  • Communicating your safety measures
Rate this


  • Release Date: June 14, 2021
  • Sponsor: Splash
  • Topic: Events
  • Price: $0


Already a MarketingProfs subscriber? Sign in to make registration easier.
Already registered? Sign in to access the report.


By registering for this report or guide, I agree to become a MarketingProfs subscriber (if I'm not one already) and receive editorial and marketing emails. I can change my email preferences at any time on the My Account page or unsubscribe using the link at the bottom of any email.

Please check the box to continue.



Splash is a technology platform that helps businesses market, measure, and scale events. Splash makes it fast and easy for teams across the organization to create on-brand, connected, and compliant event marketing programs. See why Fortune 500 companies choose Splash at