Your Ultimate Event Marketing Playbook

Event marketing is complicated; there are no two ways about it. So, it comes as no surprise that it's consistently named as one of the most stressful jobs.

But, the million-dollar question—especially now—is how to ensure your event programs deliver real business results while giving your attendees meaningful, engaging experiences.

It's time to talk common event pitfalls (and how to avoid them); ways to promote your events that'll get people (the right people) in the door, and secrets from the experts on what makes a great event.

Check out this playbook for all you need to know about:

  • Trainings
  • Launches and Roadshows
  • User groups and internal events
  • Recruiting, Field, and VIP events
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  • Release Date: July 12, 2021
  • Sponsor: Splash
  • Topic: Event Marketing
  • Price: $0


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Splash is a technology platform that helps businesses market, measure, and scale events. Splash makes it fast and easy for teams across the organization to create on-brand, connected, and compliant event marketing programs. See why Fortune 500 companies choose Splash at