If there's one constant about event marketing, it's the need to constantly be adapting. Especially now. So what's the best way to plan and execute can't-miss business events that are sure to meet your goals and wow your audiences? It starts with a plan that makes sure you get the right people in the door, and KPIs that actually matter. Sponsored by Splash.
Event marketing is complicated; there are no two ways about it. So, it comes as no surprise that it's consistently named as one of the most stressful jobs.
But, the million-dollar question—especially now—is how to ensure your event programs deliver real business results while giving your attendees meaningful, engaging experiences.
It's time to talk common event pitfalls (and how to avoid them); ways to promote your events that'll get people (the right people) in the door, and secrets from the experts on what makes a great event.
Check out this playbook for all you need to know about:
Launches and Roadshows
User groups and internal events
Recruiting, Field, and VIP events
Release Date: July 12, 2021
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THIS REPORT IS SPONSORED BY:
Splash is a technology platform that helps businesses market,
measure, and scale events. Splash makes it fast and easy for teams across the
organization to create on-brand, connected, and compliant event marketing
programs. See why Fortune 500 companies choose Splash at splashthat.com.