Demystifying Inbox Deliverability: Changes Coming in 2024

Google and Yahoo are enacting new inbox privacy protections in February. These new email deliverability requirements will impact email marketing—and if your organization is not ready for the changes, delivery (and sales) may suffer.

With this free download from Marigold, you'll discover the steps you need to take to ensure your emails continue to reach the inbox.

You'll learn:

  • Why Google and Yahoo are tightening their delivery rules—and the spam rate you need to be under to stay in the clear
  • How to format your emails to comply with new unsubscribe rules (because a link at the bottom is no longer enough)
  • What you need to set up (or verify) in your domain's DNS settings to ensure ongoing deliverability
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  • Release Date: January 10, 2024
  • Sponsor: Marigold
  • Topic: Marketing Management, Measurement & Analytics, Email Marketing
  • Price: $0


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