Question

Topic: Research/Metrics

What''s The Best Resource For Learning How To Take Web Analytics To The Next Level?

Posted by ajohnson on 11/18/2011 at 4:59 PM ET 250 Points
I have a lot of experience in web analytics, but I feel like I could really do a lot more with cash forecasting, lead scoring, etc. Where can I find out more about this (blog, book...)?
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RESPONSES

  • Posted by koen.h.pauwels on 11/22/2011 at 9:30 AM Accepted
    I like the LinkedIn Group discussions on the topic, eg in 'Marketing ROI and Effectiveness' and 'Social Media'. Do let us know what you find!

    Cheers
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