Question

Topic: Research/Metrics

Online Grocery Business

Posted by Anonymous on 3/7/2012 at 12:37 AM ET 25 Points
We are starting business of online groceries. Is online grocery business is useful with efficient deliverable time i.e, within one day and with quality products.
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RESPONSES

  • Posted on 3/11/2012 at 11:10 AM Accepted
    If you have already decided to start the business, it's probably a little late to be asking the feasibility question.
  • Posted on 3/20/2012 at 4:41 PM Accepted
    Yes, there is a market for this. For certain people time is their most valuable resource. These people are willing to pay higher prices for the time savings. It follows the same principle as buying milk at the grocery store or at a gas station. Milk may be $3 per gallon at the grocery store but take a total of 10 minutes to get out of the store with it. On the other hand, at a gas station you may be able to get out of the store in 3 minutes but the milk costs you $10. Would some people pay $10 for milk that they could buy for $3? Yes, if they value their time over $$$ cost.
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