Topic: Other

Creative Brief For A Digital Annual Report

Posted by leiarj099 on 25 Points
how to create a creative and design brief for a digital annual report?
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  • Posted by mgoodman on Accepted
    A Creative Brief is supposed to give the creative team a clear explanation of what you're trying to accomplish and the environment in which you are operating. You create a Creative Brief by really understanding your brand and the REASON you are creating a digital annual report ... and then providing the creative team with the relevant information so they can deliver against your expectations.

    See Creative Brief ==>
  • Posted by Shelley Ryan on Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!


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